Developing the Next Generation of Entrepreneurial Leaders at BYU

ByuLogo

Entrepreneurship in Action

Case Lawrence teaches Entrepreneurship at Brigham Young University, bringing real-world lessons from building Sky Zone into the classroom. His courses focus on resilience, innovation, and the founder’s mindset—helping students turn ideas into action and build with purpose.
Real Leadership

What Students Learn

  • How to turn failure into forward momentum
  • Practical frameworks for testing and validating ideas
  • How to lead with integrity and courage under pressure
  • The realities of startup life—beyond the highlight reel
  • How to build companies centered on people, purpose, and impact