About Case Lawrence

Empowering Founders to Build with Purpose and Resilience

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Case is the Founder of CircusTrix (now SkyZone). With over 300 facilities, 5,000 employees and 50 million annual guests, SkyZone is the largest owner, operator and franchisor of trampoline parks in the world.

Case has been featured in Forbes, The New York Times and other publications as a pioneer in Active Entertainment, and a thought leader for the increasingly relevant “Experiential” segment of the consumer economy. In 2017, Case was named Ernst & Young Entrepreneur of the Year; and in 2019, Case was named CEO of the Year by Utah Business.

Case is the author of OFF THE GROUND, released by Forbes in 2026, which recounts the building of Sky Zone and Case’s pioneering adventures building the modern action entertainment industry.

Since 2020, Case has taught Entrepreneurship at BYU’s Marriott School of Business where he has taught and mentored hundreds of students and rising entrepreneurs.

Case also serves as Chairman of This is the Place Heritage Park—Utah’s beloved monument and living history experience.

Case received a JD from Duke Law School and a BA in American Studies from BYU.

Beyond SkyZone

After exiting Sky Zone, Case shifted his focus from scaling parks to scaling people. Today, he helps entrepreneurs and executives apply the same principles that powered Sky Zone’s growth: purpose‑driven leadership, resilient culture, and relentless innovation.

Through his book, Off the Ground, and his speaking and advisory work, Case gives audiences an inside look at what it really takes to build, break, and rebuild a business that lasts.

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Read the Story Behind the Brand

Discover the behind-the-scenes lessons from building Sky Zone and learn how to scale your own idea with purpose, courage, and creativity.